Technique and empathy. Architectural plans and one-to-one conversations. Seeing the picture globally, and also in its particularity. From macro to micro. What the building needs and what someone needs. That was the strategy for Villa de Madrid. Thinking in many, thinking in one.
Interior design and structural reform, two essential aspects in the revaluation of this property. However, there is a third aspect as important as the others: the management of the people who were already living in some of the flats. That is why in this project, our experience in one-to-one conversations took special importance.
The property comprises the Hotel in Duc Street, the big retail premise currently operated by Decathlon and the 52 private households. The hotel expansion was the very first renovation done in the building, and it affected the rest of the property. We sat together with every flat’s owner and we listened to their needs and special requests.We responded to all of them and relocated them successfully in the apartments facing Plaza Villa de Madrid. Some of them wanted a brand new apartment, some others asked to transfer every single detail to their new homes. We always remember that man who had wooden coffered ceilings and asked to faithfully reproduce them in his new apartment. The neighbourhood community substantially improved their situation, and, later on, over the years, owners and tenants kept coming and going naturally. That enabled a complete renovation for all the apartments: new facilities, kitchens, bathrooms and painting.
And from an interior design work to a structural renovation work in the retail premise main floor, which was completely renovated to transform it into a retail premise with a huge potential and appeal. Structure, architecture, interior design, personal management, it all added up to meet the expectations of this development: the creation of a property with a great intrinsic value, essential to position it in the market.